The Business Strategy Game - 3044 Words

The Business Strategy Game Online 8th Edition - Class Notes [pic] What Is The Business Strategy Game All About? It’s an online, PC-based exercise where you run an athletic footwear company in head-to-head competition against companies run by other class members. The marketplace is worldwide—production and sales activities can be pursued in North America, Latin America, Europe-Africa, and Asia Pacific There are 12 market segments—4 geographic segments each for branded footwear sales to retailers, for online footwear sales direct to consumers, and for private-label sales What Is The Business Strategy Game All About? The industry setting is modeled to closely approximate the real-world character of the globally competitive†¦show more content†¦There’s no built-in bias that favors any one strategy. Companies can pursue a competitive advantage keyed to low-cost/low-price or top-notch footwear features and styling or more value for the money. Companies can have a strategy aimed at being the clear market leader in (a) selling branded footwear to retailers or (b) selling directly to online buyers or (c) both. Companies can focus on one or two geographic regions or strive for geographic balance. Companies can pursue essentially the same strategy worldwide or craft slightly or very different strategies for the Europe-Africa, Asia-Pacific, Latin America, and North America markets. No One Strategy Is Best Most any well-conceived, well-executed competitive approach is capable of succeeding, provided it is not overpowered by the strategies of competitors or defeated by the presence of too many copycat strategies that dilute its effectiveness. In other words, which strategies deliver the best performance hinges on the strength and interplay of the strategies employed by rival companies—not on some mystery silver bullet decision combination that players are challenged to discover. Competitive Variables That Determine Company Sales and Market Shares Price Number of models/styles Styling/quality (S/Q) rating Advertising Size of retailer network Celebrity endorsements Delivery time Retailer support Mail-in rebates Shipping charges (Internet salesShow MoreRelatedBusiness Strategy Game1853 Words   |  8 Pagesreview of the business operations for athletic footwear industry’s Elite Feet for production Years 11 through 18. Included in the report are trends in company’s annual total revenues, earnings per share (EPS), return on equity (ROE), credit rating, stock price and image rating. Additionally reported are the strategic vision for the company, performance targets for the aforementioned production years plus the next two years, the company’s competitive strategy as well as production strategy, financeRead MoreBusiness Strategy Game3072 Words   |  13 PagesIndividual Report of the Business Strategy Game Table of Contents Title Page 1 Table of Contents 2 The abstract 3 Introduction 4 Performance Analysis and Evaluation 5-9 Conclusion and Recommendations 10 Appendices Appendix 1 – Vision, Mission, Objectives and 3-year Strategic Plan 11 Appendix 2 – Organization Chart in Board of Directors and Responsibilities 12 Read MoreBusiness Strategy Game11669 Words   |  47 Pages(A) ADIDAZ | Business Strategy Game | Year 18-21 Operations Report | Group Members: | Nivejan Gunaratnam, President Finance | | Tim Calaiezzi, Vice-President Marketing | | Carl Dela Rosa, Vice-President Accounting | | Rahul Saggar, Vice-President Finance | | Natercia Cordeiro, Vice-President Human Resources | Administrator: | Brian Kasta | Date: | Monday. 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Value Creation Anheuser Busch Inbev S.A. is the leading global brewer, they take great pride and care in brewing beers, and that’s also how theyRead MoreBusiness Strategy Game Report Essay6880 Words   |  28 PagesBusiness strategy game | Extreme Kicks | Year 12 Report | | | | Authors: Brandon Morgado, Manufacturing Khalid Mahmoud, Finance Nick Stott, Marketing Michelle Poirier, Human Resource Administrator: Judith BirzeDecember 1, 2011 | Devin Noble, Accounting Table of Contents I Executive Summary II Finance Situation Analysis: Past financial results globally Past financial results by region Objectives Strategies III Marketing Situation Analysis: GlobalRead MoreBusiness Corporate Strategy Video Games Industry1903 Words   |  8 PagesBusiness amp; Corporate Strategy Case Study Competition in Video Game Consoles: The State of The Battle For Supremacy Julie Petitdemange MGE – 2à ¨me Annà ©e 24/11/2010 Ecole de Management Strasbourg I. Analayse the Industry of Video Games History: The video game industry grew in prominence with the 1985 introduction of the Nintendo entertainment system and was well into battle for supremacy among third generation consoles in 2008. The development of video games began in 1947 with the introductionRead MoreInternational Game Technology ( Igt ) : Analysis Of Strategic Fit Between Supply Chain And Business Strategy2047 Words   |  9 PagesInternational Game Technology (IGT) – Analysis of Strategic fit between Supply chain and Business Strategy A company s competitive strategy clearly spells out the set of customer needs that it seeks to satisfy through its products and services having a defined set of attributes. The supply chain design or supply chain strategy must be in alignment with competitive strategy. A supply chain design can be taken up only after the competitive strategy is finalized and a supply chain needs to be redesignedRead MoreFour Benefits of Collaboration in Business841 Words   |  3 PagesThe bottom line of a business is the ultimate goal which is to gain profit and as such businesses have to develop strategies achieve this. One such strategy is collaboration which includes the people and culture of the organization along with process and governance and technology. Setting a collaboration vision gives the business a competitive edge which will drive the business performance. Four benefits that can be derived from collaboration are reduction in cost, enhancing the qualities of deliverablesRead MoreNint endo : The Worlds Largest Video Game Company1368 Words   |  6 Pages Nintendo started back in 1889 as a Japanese multinational consumer electronics company headquartered in Kyoto, Japan. Nintendo is the world s largest video game company by revenue, it is worth about $22.2 billion dollars. (Forbes) It’s hard to believe that the business started by making playing cards. Nintendo was founded on September 23, 1889, by Fusajiro Yamauchi, it originally produced handmade hanafuda playing cards. Recently, the company is being run by Satoru Iwata. By 1963, the companyRead MoreStrategic Management and Competitive Advantage Essay722 Words   |  3 Pagesand successful strategy b Explain a minimum of four potential benefits that Alphabet Games could enjoy as a result of an effective business strategy. Benefits could include: rapid growth increased profits increased share price greater employment opportunities improved promotion prospects higher sales increased customer base more managerial opportunity a Discuss two examples of why Alphabet Games must consider forces for change when managing its business strategy and two examples